Trend & Search Insights: Identify popular topics and audience interests
Stop guessing what to write next. Use search signals and simple clustering to see what your audience is asking now—and which topics are gaining momentum. mktg.directory helps you turn People Also Ask, related searches, and competitive title patterns into a practical content map you can ship against every week.
See what people ask right now
Ground ideation in real demand so every draft answers a question someone is actively typing.
- People Also Ask — Extract common sub‑questions to shape H2/H3s and a concise FAQ that directly satisfies intent.
- Related Searches — Find adjacent queries for clusters, follow‑ups, and internal links that strengthen topical coverage.
- Top Titles — Scan winning headlines to learn framing and gaps—then differentiate with a clearer angle or example.
Turn signals into a content map
Move from scattered keywords to a weekly plan that ladders to measurable outcomes.
- Cluster by theme — Group questions and related terms into pillars and subtopics you can own over time.
- Prioritize by impact — Pick ideas with clear outcomes, channel fit, and realistic effort for your team’s capacity.
- Quick wins + pillars — Mix short pieces that ship fast with deeper pillar content to build durable authority.
Bring insights into your weekly loop
Keep research close to creation so momentum never stalls.
- Plan in Pulse — Attach clusters to profiles and generate tasks with owners and durations.
- Draft in Studio — Outline clearly, then produce on‑brand drafts with examples and CTAs.
- Ship with Echo — Create channel‑ready variants and keep cadence steady across the month.
Recommended Workflow
Follow these steps to implement this use case
Pull search signals in Pulse
Start with a profile, then collect PAA, related searches, and top titles to shape themes.
Open Pulse →Draft and structure in Studio
Turn clusters into outlines and publishable assets with consistent tone and formatting.
Create in Studio →Package and ship with Echo
Create variants for social and email to test hooks and expand reach without extra research.
Open Echo →Related Resources
Ready to Get Started?
Implement this workflow today and transform how your team approaches marketing.